As a realtor, pricing a home can be a challenging task. In a market that is constantly evolving, it's important to have the right tools and strategies to ensure that your clients get the best price for their property. That's why we are sharing three simple questions to ask during your pricing presentation to help you get the home priced right.
The first question to ask is, "If we could agree on a price, would there be anything preventing you from letting me handle things for you?" This question helps you to gauge how well you have connected with your clients in terms of trust and likeability. If the answer is no, then it's time to move on to the next question.
The second question to ask is, "May I show you how most successful sellers choose their price?" This question allows you to explain the relationship between time and price. By estimating the average days on the market for that area and price point, you can show your clients when they might expect to close with a full retail buyer. This information will help them to make an informed decision about the price they choose.
The third question to ask is, "How soon do you want your money?" This question puts the power in the hands of your clients. They get to pick the time, and you show them the price. If they want a different price, you can show them how long it will take.
By asking these three questions, you can help your clients to make an informed decision about the price of their property. It's important to note that pricing is not an exact science, but there is a direct relationship between the price your clients choose and the amount of time it takes to get it.
How Can KW Command Help?
To make this process even easier for you, we recommend using KW Command. KW Command is a powerful tool that can help you design your listing presentation, saving you time and effort. With KW Command, you can access real-time market data, automate your follow-up process, and track your clients' progress. By using KW Command, you can take your business to the next level and provide your clients with the best possible service.
In conclusion, pricing a home can be a challenging task, but by asking the right questions and using the right tools, you can ensure that your clients get the best possible price for their property. Remember to use KW Command to automate your pricing presentation and provide your clients with the best possible service.
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